Effective product descriptions can attract visitors and convert them into customers on your Shopify store by clearly demonstrating how the product meets their needs.
However, editing product descriptions manually is time-consuming.
In this blog post, we explore different ways to bulk update Shopify SEO titles and meta descriptions in just a few minutes.
Options to Bulk Update Descriptions
To bulk edit Shopify product descriptions, you have two options:
- Use an AI App – This is the fastest way to generate and update product descriptions. It can bulk edit content with AI-powered descriptions, SEO titles, and more. It can generate content for product descriptions, SEO titles, and meta descriptions using the latest GPT models in a few clicks.
- Manual Method – Shopify offers a “Bulk Editor” feature that allows updating descriptions, titles, and meta descriptions. Instead of opening each product individually and making changes, you can apply changes in bulk. However, you still need to put effort into writing appropriate descriptions that match products and align with SEO perspectives.
The manual method may be easier if you just have a few to edit, however if you have 100’s of products, bulk editing product descriptions in Shopify becomes a tedious headache.
Bulk Update Product Descriptions in Shopify Using AI
This method saves time and eliminates the need to write content manually. We have had luck using the Meetanshi AI content generator app.
In the Shopify App Store, search Meetanshi AI Content Generator and install it. The app is free to install.
In the app dashboard, click Products > Generate Now button.
Select the products you want to generate content for and click Generate Description.
The AI content generator will update product descriptions.
Further, you can also select the AI model to use for unlimited content generation (including the latest GPT-4o model). You can configure settings like:
- Default Content Length
- Content Tone
- Creativity
These settings are also available when you’re generating content for any specific product or collection.
How to Bulk Edit Product Descriptions Manually?
Now, let’s see how to use the “Bulk Edit” feature for Shopify to bulk edit descriptions.
While this method is manual, it can be used to edit product details such as SEO titles, descriptions, prices, and more.
Step 1: Go to Products
First, access your Shopify admin panel and go to the Products section.
Step 2: Select Multiple Products
Under the Products section, select all the products you wish to change or modify the descriptions, then click on the “Bulk Edit” button.
Step 3: Bulk Edit
Lastly, it will show various columns where you can make changes, such as product descriptions, titles, prices, and more.
You need to find the Description column and manually update the descriptions for each product. Once you’re done, click “Save”.
Note: If you cannot see the Description column, simply click on the “Columns” options and select Description from the available drop-down menu.
Small Shopify stores often prefer the manual method, but as product numbers increase, it becomes chaotic.
While it allows bulk editing, you still need to write the content for each product.
Bonus: Update Title & Meta Description in Shopify in Bulk
Like product descriptions, titles and meta descriptions are important to match the search criteria. However, once again, bulk editing titles and meta descriptions is a hefty task.
With the Meetanshi AI Content Generator app, you can easily do this task. It will auto-generate titles, meta descriptions, and other content you need to modify or change.
You just need to configure the app and you can update titles, meta descriptions, and other content.
From the app dashboard, go to the Products option, select all the products, and finally click on the “Bulk Generate” button.
That’s it! You can now also generate titles and meta descriptions as quickly as possible with the help of AI.
Speed-up Shopify Content Generation
A crucial factor in allowing potential customers to find and convert on your web store is updating product descriptions, SEO titles, and meta descriptions to rank on search engines.
Tools like the Meetanshi AI Content Generator app can even simplify your content, helping you save hours on manual bulk editing.Make sure to optimize other pages like about us, checkout page, and more to maximize its effectiveness.